They say that great things come to those who wait, and that has definitely proven to be true with our website redesign project. We had a vision of building an innovative site – one that would serve as the foundation of our social media efforts (a lot more to come with that in the coming months) – with never-before-seen features. We took the time to get it right and we think we knocked it out of the ballpark. But what really matters is what you think. Here’s what’s new.
First, a little story about what we learned
Rewriting and redesigning a website from the ground up is a lot of work! But the end result was well worth the effort of our entire team because we now have a site that delivers a great user experience for our clients and prospects. We hope you agree, and would love to hear your thoughts on the overall site and the features mentioned below.
Some of our goals
A few of our goals with the new website were to make it more organized, easier to navigate for users, easier for us to manage/update, and cooler looking than any other insurance site out there. Most of all, we wanted to help our clients get to know us better and we wanted to offer tools to make doing business with us easier.
A few very cool features
1. Responsive Design
Try the new NAP website on your tablet or smartphone… The website’s responsive design means that it works great on every screen, large and small.
2. Producer Customization
Need to get in touch with your insurance advisor but you don’t want to sift through our entire team page to find the contact info? No problem! Our new website allows you to visit your insurance advisor’s personalized site! Just enter your advisor’s personalized URL, like this:
Or, like this:
Or, like this:
3. Intuitive Forms
From requesting a sales consultation, to submitting a claim request, and everything in between – we’ve got you covered. When creating this feature, our goal was to provide our clients the ability to do more self-service – if they chose to do so. Our intuitive forms will walk you through every action and a member of our friendly team will reach out to you to confirm and take care of your request.
4. Coverage Scenes
Have you ever wondered about all of the risk factors your business, your family or your unique collection can potentially be exposed to, but the thought of reading a wordy article or even listening to a long-winded explanation simply makes you cringe? We solved that problem! Here’s a sneak peek at one of the “scenes” to help you learn about insurance in a fun, visual way. Coming soon!
We’ll be featuring the new site over the next few weeks on social media, so feel free to like us on Facebook and follow us on Twitter, LinkedIn and Google+. You can use the hashtag #NAPNewLook to get in on the conversation.
So what do you think about the new site? Let us know in the comments below!